Company
Brandbook
Strengthening ambitious innovation. The Hosn Al Tomoh Brand Kit (Version 2.0, October 2026) on this site: the logo in English and Arabic, the Charcoal and Copper palette, IBM Plex Sans and IBM Plex Sans Arabic, patterns, and icons. Use the design tokens, never one-off hex.
Logos
The horizontal lockup is the primary logo: the symbol and the name Hosn Al Tomoh (حصن الطموح) always together. English pages use the English lockup, Arabic pages the Arabic lockup, and the bilingual lockup is for signage and documents that serve both. The descriptor lockup adds Technology / للتكنولوجيا and appears only where the registered name Hosn Al Tomoh Technology L.L.C matters, such as contracts and stationery. Use full colour on white, paper and light photographs, and the reverse lockup on Charcoal. Keep clear space equal to the cap height of the name, never set the horizontal lockup below 120px wide, and never redraw, recolour or stretch it. Files live under public/brand/logo/.
Colours
Charcoal grounds, Paper and white pages, and one Copper accent. Pages are mostly Paper and white; Charcoal anchors covers, sections and footers and stays plain; Copper is the spark. Copper Deep is the accent for small text on light grounds, Copper is for graphics and large type, and Copper Light is the accent on dark. White text sits on Charcoal, Graphite or Copper Deep, never on Copper. In code, use the role tokens such as --hat-ground, --hat-accent and --hat-cta.
Charcoal ground
--hat-charcoal #1F2226
Obsidian deep
--hat-obsidian #15171A
Graphite head
--hat-graphite #2D3237
Iron text strong
--hat-iron #4A5057
Slate muted
--hat-slate #6B7279
Ash disabled
--hat-ash #A9AEB3
Mist rule
--hat-mist #E3E5E7
Paper paper
--hat-paper #F6F5F2
Copper Deep accent text
--hat-copper-deep #9A5F47
Copper accent
--hat-copper #B87659
Copper Light accent on dark
--hat-copper-light #E9A283
Copper Tint tint
--hat-copper-tint #F3E6DE
Typography
IBM Plex Sans for every Latin word and IBM Plex Sans Arabic for Arabic headlines and text, both loaded with next/font in app/layout.tsx. Headings are in sentence case without a full stop. Body text is 16 to 20px at line height 1.6. Numbers stay in Western digits in both languages.
Strengthening ambitious innovation
تعزيز الابتكار الطموح
We design, build, secure and run the systems organisations depend on.
نصمّم الأنظمة التي تعتمد عليها المؤسسات ونبنيها ونؤمّنها ونشغّلها.
Patterns
Patterns live on light grounds only; Charcoal grounds stay plain and matte. Use one pattern per section, at low contrast, behind content rather than competing with it.
Managed services
Icons
104 icons on a 24 unit grid with a 1.75 stroke, round caps and joins, and one copper accent stroke that carries the meaning. Import them from @/components/icons/brandIcons.generated. App icons place the symbol at 60 per cent of the tile; favicons use the flat symbol.
Software development
Cloud migration
Systems integration
Cyber security
Managed services
DevOps
Data analytics
Training
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